Great Lakes

Sports and Entertainment

Law Academy

Academy Courses

A Joint Program From:

CM Law Case Western Reserve
All students who satisfactorily complete four credit hours of coursework will receive a certificate of completion. Courses take place at Cleveland State University-Cleveland Marshall College of Law, 2121 Euclid Avenue, LB 138, Cleveland, Ohio 44115-2214.
At the time of application all applicants must select their preferred concentration stream (Sports Law or Entertainment Law) for a total of four credits. In addition, applicants have the option of applying for an additional 2-credit course at an additional fee, and a competitive nine-week, 2-credit externship. Those who apply and are selected for an externship will take the two courses they selected and participate in an externship immediately following the coursework portion of the Academy.

Sports Law Stream

(2-courses, 2-credits each)

Negotiation Strategies in Sports Management: 2:45-4:20, M-F
Taught by Peter Carfagna and Jim Juliano

The Seminar picks up where other sports courses leave off re: drafting sophisticated contractual documents in the Sports Law world. In particular, rather than negotiating and drafting only particular clauses or the "material terms" of such an agreement as is done in other courses, this Seminar will require students to negotiate and draft the entire agreement, from beginning to end, leading to a "signing ceremony" at the end of the negotiation/drafting exercise. Documents that will be negotiated and drafted include the negotiating and drafting of a lease agreement between a municipality that is constructing a new stadium/arena and the owner/operator of a team that will play in the new venue. It will also require the drafting of a "naming rights" agreement for such a new venue, as well as a companion "presenting sponsorship"agreement. Additional "categories" of "sponsorship" for the owner of the team in the new venue will also be explored, including the beverage/food categories, the automobile/rental car category and the financial and medical services categories. By drafting these agreements in seriatim fashion, the students will learn how "exclusivity" will have to be offered in the foundational sponsorship agreement categories which will, in turn, limit the "benefits" that will remain available to be offered in the remaining categories of sponsorship. They will also learn how to draft non-exclusive category sponsorships, for smaller dollar amounts, by offering "softer" in-kind incentives to such sponsors including a variety of on-field and off-field corporate entertainment opportunities for the sponsor and its employees/clients. We will also examine coordination of all such sponsorships with the team's print/multimedia advertising, as well as with the broadcasts of the team's games.

Representing the Professional Athlete: 1-2:35 M-F
Taught by Peter Carfagna

This course will begin with an overview of the sports marketing industry and then proceed to discuss some of the more important legal doctrines relating to that industry, involving intellectual property, labor law, and contract law. In that context, the course will explore the skills necessary to conduct a series of sports-related contract negotiations. The students will then participate in group-based contract drafting exercises, including drafting product endorsement and license agreements, with an emphasis on client representation. Next, in the context of mock litigation, students will assume a contract breach, and will be required to draft deposition questions and legal briefs in support of their respective contractual position.

Entertainment Law Stream

(2-courses, 2-credits each)

Entertainment Law: Film and Television: 9:00-10:35 a.m., M-F.
Taught by Craig Nard, David Shall and Ryan Bocskay

This course is concerned with the relationship between the entertainment industry and the law. Several legal doctrines relevant to the entertainment industry - particularly film and television - will be explored, as well as practical considerations relating to client counseling, negotiating deals, issues relevant to licensing content, litigation strategies, and rights of publicity. We will engage in simulated contract drafting and negotiation, and unpack in great detail various contractual provisions while immersing ourselves in the legal culture of the entertainment industry.

Representing the Musical Artist: 10:45-12:20 p.m., M-F
Taught by Mark Avsec and Angelin Chang

This course focuses on practical training in counseling the musical artist. We follow the artist from the early days as a "baby band"to when the artist becomes "classic" or "heritage." Students will observe the artist in the recording studio, the interactions among the band members, the creation of songs/sound recordings. Students will be introduced to the cast of characters: the producer; the first manager; the label's A&R person; the recording engineer, and others. Students will observe the artist creating in the studio and on a live stage and get a chance to speak with prominent managers, concert promoters, club owners, and artists. In particular, the course will focus on practical aspects of counseling the burgeoning artist, from creation of the song/sound recording, to sample clearances, band partnership agreements, the producer agreement, band management, shopping for a label, negotiating the label agreement, getting an agent, applying for copyrights and trademarks, and going on tour. We will also focus on the "classic" or "heritage" artist, which involves termination of transfer; the artist as a brand; film-scoring opportunities; synch licensing, master use licensing, and other licensing opportunities; a documentary film about the artist's career; and selling the publishing catalog. The course will include field trips to a recording studio where issues are presented in the form of a live band cutting tracks - a one-act play; and Beachland Ballroom, where there will be a live concert and we will "score" a film. Cindy Barber, the Beachland's proprietor, will also be interviewed on stage and we will talk about her challenges over the years to maintain one of Cleveland's "crown jewel" nightclubs. We will also have an artists' panel. Guest speakers will include Michael Belkin, Executive Vice-President of Live Nation and founder of Belkin Productions and manager of many artists; and David Spero, manager of many classic and heritage artists.